Solutions for Home Growers Missing at MJBizCon 2024
Discover the lack of brands and solutions for home growers at major events like MJBizCon. Explore the challenges faced by home growers in finding suitable vendors and resources for their needs.
Wess
12/7/20243 min read
As MJBizCon 2024 brought together the biggest names in the cannabis industry, showcasing cutting-edge technology, innovative products, and ambitious visions for the future, one glaring omission stood out: home growers were nowhere to be seen.
Walking the vast halls of the convention, it became evident that while commercial cultivators, distributors, and retailers were heavily catered to, the unique needs of home growers were largely ignored. This was not just a gap in representation—it was a missed opportunity for the industry to connect with a passionate and growing segment of cannabis enthusiasts.
Here’s why the cannabis industry continues to overlook home growers, what we observed at MJBizCon 2024, and how this neglect reflects a deeper trend.
MJBizCon 2024: Where Are the Home Grow Solutions?
1. A Commercial-Centric Focus
MJBizCon has always been the epicenter of innovation in the cannabis space, but this year’s event reinforced a trend: the overwhelming focus on large-scale operations. Booth after booth showcased industrial cultivation systems, large drying solutions, and enterprise-level data platforms designed for high-volume growers.
While these advancements are impressive, there was little to nothing available for the small-scale grower cultivating a few plants at home. For someone attending MJBizCon in search of tools or products tailored to home growing, the experience would have been disappointing.
2. Misconceptions About Market Value
One reason vendors may ignore home growers is the misconception that this audience isn’t profitable. Yet, data tells a different story.
With the legalization of home growing in more regions, the number of people cultivating cannabis at home has grown significantly.
Many home growers are willing to invest in high-quality equipment, particularly products that save time, improve results, or simplify processes.
3. A Lack of Advocacy
Another observation from MJBizCon 2024 is that home growers lack representation within the broader industry. While commercial growers and dispensaries often have strong lobbying and advocacy groups, home growers are left to navigate the complexities of legalization, equipment, and education largely on their own.
Why Home Growers Matter
At Budscure, we believe home growers are the backbone of the cannabis community. Here’s why this group deserves more attention from the industry:
1. A Passionate Community of Innovators
Home growers are not just hobbyists—they are experimenters, educators, and advocates for cannabis. Many innovations in cultivation techniques, strain development, and curing methods originate from small-scale growers pushing boundaries.
2. A Growing Market
With legalization spreading globally, more individuals are embracing the opportunity to grow their own cannabis. This is particularly true in regions where the high cost of dispensary products or limited availability makes home growing an attractive alternative.
3. Champions of Quality
Unlike large-scale operations that prioritize yield, home growers focus on producing the best possible product. They’re the ones meticulously monitoring temperature, humidity, and curing times to preserve terpenes and achieve the perfect finish.
How the Industry Can Support Home Growers
The cannabis industry can no longer afford to ignore this segment. Here’s how it can start addressing their needs:
1. Develop Tailored Products
From compact drying cabinets to user-friendly irrigation systems, there’s a huge opportunity to create products designed specifically for home growers. Budscure is proud to lead this charge with our Smart Drying & Curing Cabinet, built to make the curing process easier and more consistent for small-scale operations.
2. Foster Education and Community
Home growers need resources, not just products. Providing guides, tutorials, and access to knowledgeable support helps them succeed—and builds loyalty to the brands that help them along the way.
3. Advocate for Home Growing Rights
Legal support for home growers remains inconsistent and, in many places, restrictive. The industry can work with policymakers to ensure fair and reasonable access to home growing opportunities.
Budscure’s Vision for Home Growers
At Budscure, we’re committed to filling the gap for home growers. Our experience at MJBizCon 2024 only reinforced the importance of our mission:
To develop solutions that make drying and curing cannabis more efficient and accessible for home growers.
To advocate for better support and representation for this vital community.
To ensure that home growers are no longer an afterthought but a key part of the cannabis industry’s future.
Conclusion: A Call to Action
Home growers deserve better from the cannabis industry. They are passionate, dedicated, and play a critical role in advancing the art and science of cultivation. Yet, as MJBizCon 2024 demonstrated, they continue to be overlooked.
The good news? Change is possible. By prioritizing the needs of home growers, the industry can tap into a thriving and growing community eager for solutions that make their passion more rewarding.
At Budscure, we’re leading this charge—because home growers are the heart of the cannabis movement, and it’s time they received the attention they deserve.
Are you a home grower? Share your thoughts and challenges with us in the comments or explore how Budscure can help elevate your growing journey.